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Strategic Value

Align ERP with long-term business objectives

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Compliance

Engagement

The “Why”

“I have to”

“I want to”

Motivation

External
(reward & punishment)

Internal
(pursues purpose)

Focus

Rules and policies

Goals and mission

Results

Meets standards

Exceeds standards

Behavior

Follows instructions

Take initiative & innovates

Outcome

Stability

Growth, innovation, higher productivity